Mahindra & Mahindra will launch a hatchback on the Verito platform next month as the country\u2019s top utility vehicle maker looks to find a place in the Indian car market as well.<\/p>\n
The new car, the Vibe, will be priced competitively with the diesel version at around Rs 6 lakh, a person aware of the company\u2019s plans said. It will take on Maruti Suzuki Swift, Hyundai i20 and Volkswagen Polo among others.<\/p>\n
Pravin Shah, chief executive, automotive, at M&M, said, \u201cThe entry into the compact car segment gives us an opportunity to learn more about the Indian car market and expand the customer base.\u201d<\/p>\n
The Verito Vibe will sport the same 1.5-litre Renault diesel engine that powers Verito and will be less than four metres in length to attract lower excise duty of 12%. Larger cars need to pay 24-27% excise.<\/p>\n
After its break-up with Renault in mid 2010, Mahindra & Mahindra re-launched the Logan as Verito in April 2011. A refreshed version of Verito was launched in August last.<\/p>\n
The company sells around 1,500 Veritos per month. Industry experts say that by getting into the hatchback segment, M&M is trying to de-risk its utility vehicle business, which accounts for 45% of the firm\u2019s automotive sales, which includes pickups and commercial vehicles. M&M currently accounts for 47% the utility vehicle market in India.<\/p>\n
The new car has been completely developed, designed and styled by M&M engineers.<\/p>\n","protected":false},"excerpt":{"rendered":"
Mahindra & Mahindra will launch a hatchback on the Verito platform next month as the country\u2019s top utility vehicle maker looks to find a place in the Indian car market as well. The new car, the Vibe, will be priced competitively with the diesel version at around Rs 6 lakh, a person aware of the […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-94724","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/posts\/94724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/comments?post=94724"}],"version-history":[{"count":0,"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/posts\/94724\/revisions"}],"wp:attachment":[{"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/media?parent=94724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/categories?post=94724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nagalandpost.net\/index.php\/wp-json\/wp\/v2\/tags?post=94724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}